Package Your Purpose Done-With-You Complete On-line/Off-line Brand (This is a BETA program, so I am offering it at significant savings)
If you have any questions, please email me, or schedule a 15-minute call. I am trying to keep this simple, so there is NO sales page. All enrollments will be done by phone because I want to be able to answer your questions, as well as offer you payment options that are doable for you. You can schedule a call here: https://my.timetrade.com/book/WFYWQ
OUTCOME OF THE PROGRAM: You’ll have a complete branded online presence that is professional and poised for growth. Whether you’re just starting out or you want to update your brand, if you want to attract high-end clients you really do have to be high-end. When someone checks you out online and they don’t find you, they won’t track you down. Lost opportunity. When a prospect goes to your website and it looks amateur and doesn’t communicate how you can help, another opportunity lost. There’s a lot of talk about attracting right-fit or high-end clients. That’s great, but you have to do your part by offering a high-end experience. If you want to attract clients who pay you the big bucks, you have to be someone desirable to work with. Your online presence stands for you. It not only reflects who you are, but it should also reflect the type of clients you want to attract.
DONE-WITH-YOU DELIVERABLES:
- We will come up with your Unique Branded System, or signature program/package, with Creatives (name, titles, modules, outcome, etc.)
- 1,000 business cards, designed, printed and delivered OR 100 4 x 6 postcards to promote lead magnet/Discovery calls
- 5-page website on WIX, or if you have an existing WordPress website we will update that, if doable
- Marketing copy, including Home page, About page, Core Brand Message, bios
- Facebook business page and Facebook Group, setup and timeline design, branded quote graphics
- Email service setup for list building
- Lead magnet and opt-in box on website
- Landing page for lead magnet/sales page for program, if applicable
Who is this for? 5-10 action-taking entrepreneurs who have gone through the 90-Day Brand Plan, are members of the Brand-athon, or any entrepreneur with a viable business idea. You’ve worked with clients, either paid or unpaid. You have a program idea that you want to hone, or maybe you want to package it differently. You understand the design process and are ready to get into action to make your visual brand a reality.
What can I expect? Each month you will focus on one major aspect of your brand so by the end of 6 months you will have a digital presence that positions you for growth. It highlights your Money Maker — service, system, or program — with crystal clear messaging that communicates your value, and a sales funnel that enables you to grow your tribe of ideal clients, and make sales.
What is the investment? The entire 7-month program (six months of training plus one additional month to tie up loose ends) is $3500. This is a 50% savings over my regular Total Brand Makeover, and it offers even more support. The difference is that you are involved in creating your brand assets, as opposed to having me do all of the work. You know what they say about teaching you to fish? If you understand the how and why behind something, you’ll be able to update and tweak on your own, and save a lot of money and frustration in the long-term.
Is there a payment plan? You can either pay in full, or choose a payment option, depending on when you enroll. There is an 8-pay option if you enroll early. I try to keep the payments as low as possible, but there is a $10-$20 monthly fee for payments to partially cover my cost.
When does it start? The group training will start no earlier than the week of August, or whenever I fill the program. The earlier you enroll, the better. You will receive 1:1 coaching immediately to get a headstart on the program, and there is a special payment plan.
Will there be additional costs? That is up to you, but in business, you have to expect to invest something. If you need something additional, I will help you find it at a reasonable cost.
What does the program include?
3 group calls per month on Zoom. All calls include mastermind-style coaching with time in the hot seat and screen share lessons to demonstrate techniques, etc. Recordings will be available if you cant be there live.
• Week 1: 60-minute training on the month’s topic
• Week 2: support call to create your plan to get it done
• Week 3: accountability call to keep you in action, and to move you through any roadblocks
Done-with-you services, so each month you have something to show for our work together, and something to share with your ideal clients!
1:1 support from me and my techie VA, Angela.
Here is a rough breakdown of the monthly schedule. (Keep in mind that this is a BETA program, and it may flow differently than what I have outlined. This is my vision for the program):
Month 1: Your money-making program/product/package.
This is where you’ll come up with your core offering based on your game-changing genius. It could be a service, program, or package of your services.
Outcome: You’ll have all the creatives that are the basis of your offering, and a business card where it all comes together.
- Brand Name
- Tag Line
- Slogan
- Expert title
- Logo
- Photos
You provide: Your vision, logo, head shot, brand colors, contact info
I provide: My vision for you, design and print of 1,000 2-sided business cards
I help you with: Styled type logo (if you don’t have a logo), selecting images, creative titles/naming
Done FOR you: 1,000 business cards: 4/4, on 16-pt stock, designed, printed and delivered. You may have heard me say that your business card is the most valuable piece of marketing real estate for your business, because everything is laid out here in a bird’s eye view of how it all fits together. (a $195 value)
Month 2: Your website.
This is the hub of your digital presence and the home of your branded program or service.
Outcome: You’ll have a 5-page Wix website or we’ll update 5 pages on your WordPress website (if doable)
You provide:
~ For Wix: You choose a template, and visualize how you want your finalized site to look: colors, fonts, images for the site or use free images from Wix. For WordPress, I’ll do a review of your current website to make sure it flows and speaks to your ideal clients, and together we will update it.
~ Site hosting when you are ready to launch and take advantage of all of Wix’s capabilities. You can go free until you’re ready, but I suggest you pay for hosting at some point, because of the perception of using something free. My website costs $97 for the year and I am saving hundreds by switching from WordPress.
~ URL: I suggest you purchase a url from GoDaddy or another provider. Wix offers a free one, but I would not be reliant on them for this.
I provide: My expertise and creativity to teach you best practices on designing your site, and making choices that will attract your ideal clients
Done FOR you: Limited technical support and design. Anything beyond our capabilities you’ll be able to use your bonus time with my techie VA, Angela.
Month 3: Your mouthwatering marketing messaging.
This is where you’ll come up with your core brand message and create the copy for your website.
Outcome: Youll finalize your
30-second commercial
home page copy
about page copy
copy for your packages/services
You provide:
300-500 words of copy for each page
Your core brand message
I provide: finalizing your core brand message so it speaks to your ideal prospect, input on copy and what to include on your web pages, helping you develop your offer
Done FOR you: Editing of copy to speak to your ideal client
Month 4: Your social media presence.
This is where you’ll create your FB business page and FB group, and other social media profiles.
Outcome: You’ll finalize your
Short bios
Title for Linked In
Page descriptions
Timeline covers
Inspirational quotes
You provide:
75-150 words for your bios
Name for FB Group & who its for
Ideas for cover timelines
Copy for inspirational quotes
Head shot for SM pages
I provide: teaching you how to design THE RIGHT WAY in Canva (using design principles, not just going through the motions)
Help with setting up your FB business page and your FB group
Lessons on creating inspirational quotes and a strategy to increase engagement
Done FOR you:
Editing of all copy
Finalizing your timeline graphic
Finalizing your graphics
Month 5: Your client-attraction lead magnet.
This is where you’ll create your freebie to grow your list of ideal clients
Outcome: You’ll have a completed document/report/video etc. with cover and brief bio laid out and ready to be consumed
You provide:
Copy for content
Copy for bio
Head shot
Images/graphics to include
I provide:
Input on your problem/promise
Content development
Creating basic cover design in Canva
Done FOR you:
Editing copy
Creating juicy titles
Laying out the content in a pdf (up to 4 pages)
Finalizing cover design
Month 6: Landing pages.
This is where you’ll learn about what makes a good op-tin/registration/sales page
Outcome: Youll have an opt-in page for your lead magnet, with an opt-in box on your website that collects subscribers to your email list
You provide:
Copy for content
Images/graphics to include
Email service provider
I provide:
Help with choosing 3-5 bullet points
Coming up with the hook
Help with choosing an email provider and a growth strategy
How to developing an email nurture sequence
Done FOR you:
Editing of copy
Subject lines for emails
And, if you need additional technical support to set up your opt-in box and associating your list to collect subscribers, this is something you can use your bonus time with Angela for.
ADDITIONAL BONUSES (valued at $2800):
- 5 hours of technical support from my techie VA, Angela (value: $300)
- 6 1:1 30-minute private calls (value: $1200)
- 1 next-steps 60-minute call where we develop a next steps growth strategy (value: $300)
- 1 additional month of support to tie up any loose ends (value: $500)
- 2 additional 60 minute 1:1 working sessions, as needed, to keep you unstuck (value: $600)
My regular price for my Total Makeover Package is $7000, but because you are a current client you will save 50% + receive $2800 worth of bonuses
For a limited-time Investment of only $3500
Save when you pay in full, or choose a 5-pay option
PAYMENT OPTIONS W/PAY-IN-FULL AND FAST-ACTION BONUSES:
Pay in full before August 20: receive 5 additional hours of support from my techie VA (value: $300)
5-pay option available anytime through August 20: $715 (billed every 28 days) x 5 = $3625
You’ll receive all regular bonuses listed above.
Early bird bonus: pay by midnight on August 12 and receive:
- align.believe.create. 60-minute coaching session, where I take you through my STAGES process, or this can be a planning session or brand review. (value: $497)
*If you are currently a laser coaching client, you will receive a discount based on time remaining in the program.
If you have any questions, please IM me or schedule a call here: https://my.timetrade.com/book/WFYWQ